We're brothers, but we've spent most of our careers on opposite sides of the business world.
Tommy came up in tech sales, spending four years at Salesforce and working across Fortune 500 companies and high-growth startups including Toast and Block. He eventually moved from selling software to building companies, most recently serving as CRO of Keep It Simple Storage, where he helped build the company's go-to-market engine and drive 10x growth over 18 months.
Johnny took the creative route, building his career across video production, filmmaking, photography, graphic design, and digital marketing. He’s created content across numerous industries for major brands including Keep It Simple Storage, Victoria’s Secret & Co., Breakaway Music Festival, Turbo AI, and Prime Video’s House of David with Wonder Project. His work has collectively generated more than 20 million views.
But while our careers took us in different directions, we never really stopped working together. Over the years, we built side projects, worked with clients, made content, launched campaigns, and helped businesses solve whatever problem was in front of us.
The more we worked together, the more obvious something became:
BUSINESS AND CREATIVE DON'T BELONG IN SEPARATE ROOMS.
Too many businesses are forced to choose between people who understand how to grow the business and people who know how to make great creative.
Traditional consultants can build the strategy but struggle to bring it to life. Creative agencies can make beautiful things without always understanding the commercial problem they're supposed to solve. And businesses are left trying to connect the pieces themselves.
We thought there was a better way.
So we built Good Looks. A creative GTM agency where creative meets commercial. We bring strategy, creative, marketing, sales, and technology together to help businesses stand out, get seen, and get chosen. The commercial thinking to know what to make. The creative talent to make it good. One team focused on helping you build a better business.