KISSSmart LockCase Study
From $500K to $5M in 18 months.
How Good Looks helped Keep It Simple Storage (KISS) build the brand and go-to-market engine behind 10× growth in annual smart-lock sales.
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Stand Out.
Become the obvious choice.
We help businesses clearly communicate what makes them different and build the brand, creative, and digital presence to prove it.
The Credibility Test
Would you buy from you?
Four questions to find out where you stand.
Do they get it?
Can the right customer quickly understand what you do, who it’s for, and why it matters to them?
Do they believe it?
Do you give them enough proof to believe you can actually deliver?
Do you look the part?
Does the way your company shows up reflect the company you are, and the company you’re trying to become?
Do you stand out?
Is it clear what makes you different, and why someone should choose you over the alternatives?
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Our out of the box offerings
While a lot of our work is bespoke, these are the simplest ways to leverage Good Looks' capabilities, with our pre-built offerings.
Need a more hands-on
GTM partner?
Not every growth challenge fits neatly into a package. We work alongside businesses to identify what's holding them back and build the strategy, systems, technology, and teams required to grow.
Case Studies
The Good Looks Effect.
See what happens when business meets creative.
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The video that helped land a deal on Shark Tank.
How Good Looks helped Makers Social tell its story, stand out from thousands of applicants, and make its way from Columbus to the Tank.
SpeakConsumer Education AppCase Study
300 million views. One repeatable format.
How Good Looks built a creator engine around Speak's real spoken-practice moment and made it consistently go viral for a full year.
Common Questions.
It means being the obvious choice when someone compares options. A business stands out when people clearly understand what makes it different and why that difference matters to them.
Good Looks helps a business clearly communicate what makes it different, then builds the brand, creative, and digital presence to prove it. That work covers positioning, websites, content, and video.
Brand positioning is how a business is defined in the minds of its customers. It explains who the business serves, what it does better than the alternatives, and why people should believe it. Everything else a business says and makes builds on that foundation.
A website is often the first place people go to decide whether a business is credible. A clear, fast, well designed site helps visitors understand the offer, trust the business, and take the next step.
Brand content is the photos, videos, writing, and design a business uses to tell its story across its website, social channels, and sales materials. It gives people a reason to pay attention and something to remember the business by.
It covers the video work a business needs to prove its story, including commercials, founder stories, customer testimonials, and social videos. Good Looks plans, shoots, and edits the work for the platforms where it will actually be seen.
The simplest way to start is the Build With Us page. After a short conversation about goals, Good Looks recommends whether to begin with positioning, the website, or the content and video work.